Location
Phase2 Technology
1330 Braddock Place
7th Floor
Alexandria, VA 22314
Time
9:00am to 4:00pm
Presenters
Susan Rust of Drupal Anywhere and Cindy McCourt
Notes
Lunch and water will be provided
You will need a laptop with Wi-Fi card, classroom has Wi-Fi internet connection
Please bring a sweater or jacket, room is kept cool
Running a Drupal Shop or Running Ragged?
This is a fun and interactive workshop for companies trying to grow their business and be more profitable.
We dialog about how to grow a Drupal company. If you are a small shop trying to get to the next level, this might be the right place for you. This is an interactive and participatory, not a preach-n-teach session. We find out how others are succeeding and struggling so we can all grow together.
Growing a Drupal Shop
A. Intro: Trends in the Drupal Landscape
1. Three Ms: Maturing, Machinery, Markets
2. The Acquia Juggernaut
B. Business systems & tools:
1. financial
2. legal
3. organizational
4. personnel
C. Strategies: seo, marketing, business development
1. seo / sem / local vs. national search / social media
2. business / growth through channel marketing
3. verticals / specialties
4. partnerships / alliances
5. training / growth
D. Skills assessment
1. diagnosing personality types
2. management abilities
3. communication
4. development capability
5. leadership
E. Managing the work
1. exit strategy
2. client wrangling
3. fps
4. estimates
5. employees
6. workflow & project management
7. qa
F. Q&A
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Susan Rust is a Drupal Business Analyst, Consultant, Trainer and Co-Owner for Drupal Anywhere. She is passionate about business development and training and has a solid track record of three successful business startups. She understands small and enterprise-level Drupal business practices and helps her customers get insight and control over their Drupal properties as well as helping development companies expand their capacities. Contact: (888)444-1460 or susan@drupalanywhere.com.
Cindy McCourt is a consultant with 25 years of experience in the technology industry and is the owner of IDCM Innovations. McCourt is knowledgeable in a variety of areas including: process design, project management, and change management. She is also a famed Drupal Trainer and Consultant at Acquia.
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